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“If an injury has to be done to a man it should be so severe that his vengeance need not be feared.”
― Niccolo Machiavelli, The Prince

“The lion cannot protect himself from traps, and the fox cannot defend himself from wolves. One must therefore be a fox to recognize traps, and a lion to frighten wolves.”
― Niccolò Machiavelli, The Prince

“There is no other way to guard yourself against flattery than by making men understand that telling you the truth will not offend you.”
― Machiavelli Niccolo, The Prince

“Never was anything great achieved without danger.”
― Niccolo Machiavelli

“Never attempt to win by force what can be won by deception.”
― Niccolò Machiavelli, The Prince

“it is much safer to be feared than loved because ...love is preserved by the link of obligation which, owing to the baseness of men, is broken at every opportunity for their advantage; but fear preserves you by a dread of punishment which never fails.”
― Niccolo Machiavelli, The Prince

“I'm not interested in preserving the status quo; I want to overthrow it.”
― Machiavelli Niccolo

“People should either be caressed or crushed. If you do them minor damage they will get their revenge; but if you cripple them there is nothing they can do. If you need to injure someone, do it in such a way that you do not have to fear their vengeance.”
― Niccolo Machiavelli

“Men are driven by two principal impulses, either by love or by fear.”
― Niccolò Machiavelli, The Discourses

“All courses of action are risky, so prudence is not in avoiding danger (it's impossible), but calculating risk and acting decisively. Make mistakes of ambition and not mistakes of sloth. Develop the strength to do bold things, not the strength to suffer.”
― Niccolo Machiavelli

“How we live is so different from how we ought to live that he who studies what ought to be done rather than what is done will learn the way to his downfall rather than to his preservation.”
― Niccolo Machiavelli, The Prince

“Men in general judge more by the sense of sight than by the sense of touch, because everyone can see but few can test by feeling. Everyone sees what you seem to be, few know what you really are; and those few do not dare take a stand against the general opinion.”
― Niccolo Machiavelli, The Prince

“…he who seeks to deceive will always find someone who will allow himself to be deceived.”
― Machiavelli Niccolo, The Prince

“Since love and fear can hardly exist together, if we must choose between them, it is far safer to be feared than loved”
― Niccolo Machiavelli, The Prince

“Men are so simple of mind, and so much dominated by their immediate needs, that a deceitful man will always find plenty who are ready to be deceived.”
― Niccolò Machiavelli

“The vulgar crowd always is taken by appearances, and the world consists chiefly of the vulgar.”
― Niccolò Machiavelli, The Prince

“He who wishes to be obeyed must know how to command”
― Niccolò Machiavelli, The Prince

“There is nothing more important than appearing to be religious.”
― Niccolò Machiavelli

“A prudent man should always follow in the path trodden by great men and imitate those who are most excellent, so that if he does not attain to their greatness, at any rate he will get some tinge of it.”
― Niccolo Machiavelli, The Prince

“And here comes in the question whether it is better to be loved rather than feared, or feared rather than loved. It might perhaps be answered that we should wish to be both; but since love and fear can hardly exist together, if we must choose between them, it is far safer to be feared than loved.”
― Niccolò Machiavelli, The Prince

“Whosoever desires constant success must change his conduct with the times.”
― Niccolo Machiavelli

“Of mankind we may say in general they are fickle, hypocritical, and greedy of gain.”
― Niccolò Machiavelli, The Prince

“It must be remembered that there is nothing more difficult to plan, more doubtful of success, nor more dangerous to manage than a new system. For the initiator has the enmity of all who would profit by the preservation of the old institution and merely lukewarm defenders in those who gain by the new ones. ”
― Niccolò Machiavelli

“Any man who tries to be good all the time is bound to come to ruin among the great number who are not good. Hence a prince who wants to keep his authority must learn how not to be good, and use that knowledge, or refrain from using it, as necessity requires.”
― Niccolò Machiavelli, The Prince

“It must be considered that there is nothing more difficult to carry out, nor more doubtful of success, nor more dangerous to handle, than to initiate a new order of things.”
― Niccolo Machiavelli, The Prince

“Men in general judge more from appearances than from reality. All men have eyes, but few have the gift of penetration.”
― Niccolo Machiavelli

“When evening comes, I return home and go into my study. On the threshold I strip off my muddy, sweaty, workday clothes, and put on the robes of court and palace, and in this graver dress I enter the antique courts of the ancients and am welcomed by them, and there I taste the food that alone is mine, and for which I was born. And there I make bold to speak to them and ask the motives of their actions, and they, in their humanity, reply to me. And for the space of four hours I forget the world, remember no vexation, fear poverty no more, tremble no more at death: I pass indeed into their world.”
― Niccolo Machiavelli

“Men ought either to be well treated or crushed, because they can avenge themselves of lighter injuries, of more serious ones they cannot; therefore the injury that is to be done to a man ought to be of such a kind that one does not stand in fear of revenge.”
― Niccolò Machiavelli, The Prince

“He who becomes a Prince through the favour of the people should always keep on good terms with them; which it is easy for him to do, since all they ask is not to be oppressed”
― Niccolò Machiavelli, The Prince

“Everyone who wants to know what will happen ought to examine what has happened: everything in this world in any epoch has their replicas in antiquity.”
― Niccolò Machiavelli